Looking Back to Look Forward

Dear friends, If you’ve been following me for a while, you’ll remember that I spent the first part of my professional career at Hallmark Cards, Inc. As a creative there, I fell in love with the Sankofa symbol—a beautiful bird flying forward with its head tuned backward and a delicate egg in its mouth. It […]
A Thanksgiving Invitation

Dear friends, It’s Thanksgiving week in the U.S. How is that possible? Time has flown forward yet again. 2026 will be here in a matter of weeks, but our economy, the job market, and our civil liberties seem to indicate it’s closer to 1980—or worse, 1939. The weight of it all is, at times, almost […]
SHEPHERDS Lead Us to Our Own Professional High Ground

Dear Friend, Recently, our newsletters have focused on the 8 archetypes within our Your Way leadership model. Today is no exception. Today, we’re focused on the SHEPHERD. When thinking of the employee lifecycle, Shepherds are aligned closely with employee growth and advancement. They leverage their bird’s eye view of their organizations and their innate Waymaking […]
Enhancers: Clearing the Path to Success… for Everyone

Dear Friend, As you know, research has proven that there are 4 needs ALL PEOPLE have in the workplace —to be seen, to be respected, to be valued, and to be protected. Those four needs are at the heart of everything we do at The Waymakers Change Group. The 8 Waymakers Archetypes of our Your Way leadership model […]
AMPLIFIERS: The Magnifiers We All Need

Dear Friend, Last week, our newsletter focused on Connectors—the heart-led folks in organizations who leverage their trusted relationship networks to bring people together, fuel progress, and open doors of opportunity. This week, we’re sharing the third Waymaker Archetype in our Your Way leadership model, the AMPLIFIER. Amplifiers heavily influence performance and potential. They use their voices to bring the […]
Need to Find a Way? Find a CONNECTOR.

Dear friends, Our last newsletter introduced you to the HELPER, the first of eight Waymaker Archetypes in our humanistic leadership model Your Way. Today, we’ll explore the CONNECTOR. Like Helpers, CONNECTORS heavily influence belonging and attachment and are foundational resources during the early stages of an employee’s career or when employees are trying new things. […]
Are You a HELPER?

Dear Friends, In our previous newsletter, we shared our new humanistic leadership model Your Way and showed how the 8 Waymaker Archetypes within the model align with both the 4 needs everyone has at work—to be seen, to be respected, to be valued, and to be protected—and the different stages of the employee lifecycle. Today, […]
Leading Your Way

Dear friends, There are 4 needs ALL PEOPLE have in the workplace —to be seen, to be respected, to be valued, and to be protected. Those four needs are at the heart of everything we do at The Waymakers Change Group. The 8 Waymakers Archetypes of our Your Way leadership model are aligned to each […]
Helping All People Feel Protected

Dear Friends, Over the past few weeks, we’ve been reminding you of the four talent needs foundational to the work we do at The Waymakers Change Group. We’ve covered the needs to feel seen, to be respected, and to be valued. Today, we’ll examine the need to feel protected. Protection at work may sound like a […]
Helping All People Feel Valued

Dear Friends, At The Waymakers Change Group, we’ve proven that when employees feel seen, respected, valued, and protected, organizations are better able to close the contribution gap (the difference between what employees could give and what they actually give), and more positively impact business outcomes. In our last two newsletters we shared examples of how […]